This tutorial covers how to draft, preview, test, and publish product update announcements in LaunchNotes, including scheduling options and tracking engagement analytics post-publishing. Whether you're new to LaunchNotes or looking to refine your approach to announcements, this tutorial has you covered!
Tutorial Notes
3:15 - Categories:
Overview of categorizing announcements.
3:36 - Notifications
Default notification settings and toggling notifications on/off.
Options for customizing subject lines for email and Slack notifications.
Explanation of sending an Excerpt announcement vs full announcement.
4:09 - Excerpt Creation
How Excerpts are auto-generated from the first paragraph of the announcement.
Customization of Excerpts for click-through optimization and display on the LaunchNotes product updates page and in email notifcations.
4:47 - Advanced Settings
Adding a URL slug, search/share title, and share image.
Including hyperlinks for help articles or sales enablement documents.
Option to update the announcement author.
5:16 - Sending Test Emails
Benefits of sending test emails for proofreading and formatting checks.
Sharing test emails with colleagues (up to 5 email addresses).
5:46 - Previewing Announcements
How to preview the announcement format on the LaunchNotes announcement page before publishing.
Sharing the preview link internally for feedback.
6:30 - Publishing Announcements
Scheduling announcements with time zones and dates.
Immediate publishing and notification settings based on subscriber categories.
7:03 - Analytics and Feedback
Viewing analytics, including page visits and email engagement.
Accessing subscriber feedback and updating content post-publishing.
Backdating announcements if needed.
7:47 - Sharing and Viewing Published Announcements
Options for sharing published announcements internally.
Viewing the announcement on the published page.