Summary
LaunchNotes automatically analyzes the emotional tone of every piece of feedback customers leave and assigns a sentiment score from -1 (negative) to 1 (positive). You can view sentiment scores for individual subscribers to understand their feedback history, or see aggregated sentiment scores by domain to gauge how entire organizations feel about your product updates.
Understanding sentiment scores
Sentiment scores help you quickly identify which customers or organizations are happy, neutral, or frustrated without manually reading through every feedback comment.
How sentiment scoring works:
LaunchNotes' AI assistant uses natural language processing to evaluate the emotional tone of each feedback item
Scores range from -1 (most negative) to 1 (most positive)
Sentiment dots are color-coded: 🟢 green (positive), 🟡 yellow (neutral), 🔴 red (negative)
Where to find sentiment scores
For individual subscribers:
Go to Audience > Subscribers
Click on the subscriber who sentiment you want to review and open their Subscriber info panel
Select the Feedback tab
Review the timeline view showing their feedback history with sentiment scores for each item
For entire organizations:
Go to Audience > Domains
Navigate to the Domain info panel for the organization you want to review
View the average sentiment score displayed at the top of the panel
This score aggregates sentiment from all feedback left by all subscribers from that domain
You can also click on the Feedback tab to see individual feedback and their respective sentiment
Notes & important info
Sentiment analysis runs automatically on all feedback—no setup required
Individual feedback sentiment scores appear in each subscriber's feedback history
Domain-level sentiment scores can contribute to overall customer health scores
Positive sentiment values don't display a plus symbol, but use green color-coding
Domain sentiment helps you understand how an entire company or organization feels about your product updates
Common use cases
Identify at-risk customers: Spot subscribers or domains with consistently negative sentiment scores to proactively address concerns before they escalate.
Measure announcement impact: Compare sentiment scores before and after major announcements to gauge how customers received your updates.
Prioritize follow-ups: Focus your attention on subscribers with the most negative sentiment scores first.
Track relationship health: Use domain-level sentiment as part of your customer success strategy to monitor overall satisfaction trends.