Summary
You manage your page subscribers through the Audience > Subscribers tab in your management portal, where you can view subscriber metrics, import subscriber lists, manage subscription statuses, and track subscriber growth. Subscribers control their own preferences through the Manage Subscription button on your page.
Managing subscribers in your portal
Understanding your subscriber table
Navigate to Audience > Subscribers in your management portal. The subscriber list contains a snapshot of everyone who has subscribed to your page. Here's an overview of each column:
Email address
Created - The date a subscriber was added to your list
Categories - The categories the subscriber subscribed to. By default this is all categories.
Channels - The channels (either email or Slack) the subscriber wants to receive notifications through.
Status - Communication status of the subscriber
Confirmed - Subscribed through your page and verified their email address
Unconfirmed - Subscribed through your page but have not verified their email address
Unsubscribed - Opted out of email notifications
Blocked - Cannot receive emails (see Understanding the 'Blocked' Status for Subscribers)
Action icon - Manually confirm, unsubscribe or resubscribe people.
Filter subscribers by status
Click the filter icon beside the Status column
Select from these status options:
Confirmed - Subscribed through your page and verified their email address
Unconfirmed - Subscribed through your page but have not verified their email address
Unsubscribed - Opted out of email notifications
Blocked - Cannot receive emails
Manage subscribers individually or in bulk
Select one or more subscribers from your list
Choose from available actions:
Confirm unconfirmed subscribers
Unsubscribe subscribers
Resubscribe previously unsubscribed users
How your subscribers manage their own preferences
Initial subscription flow
When users subscribe to your public page:
User clicks Subscribe to Updates on your page
User enters their email address
User receives confirmation email
User clicks confirmation link in email
User selects notification preferences:
Email or Slack delivery
Specific categories to follow
Upon subscribing, your users will be sent a confirmation email.
Subscribers can then select the categories they'd like to receive notifications for via Email and Slack.
A public page subscriber can change their subscription settings, update their subscribed categories, and cancel their subscription by selecting the Manage Subscription button on your public page, where they'll be taken to the subscription management page. (The placement of this button can change based on custom css)
Note: We use cookies to serve a personalized experience to your subscribers. Your page knows who that subscriber is, and what they're subscribed to/have
left feedback or voted on. If the cookies expire or are cleared, the subscriber
may need to click Subscribe again, which will send them a Magic Link to
re-authenticate their session.
Importing Subscribers
Importing users via CSV upload
If you have a list of subscribers that you're already communicating updates to and would like to bulk import into your LaunchNotes subscriber list, you can do this from within your LaunchNotes admin. Reference Importing and Adding Subscribers for more information.
Importing users via the API
You can also import users via the API, and integrate this with your consent hub to manage your subscribers in tandem with your other customer communications. Please get in touch with us at [email protected] for more information on this.
Track subscriber growth over time
LaunchNotes automatically sends you a bi-weekly subscriber report via email showing:
New subscribers since last report
Growth trends and patterns
Overall subscriber count changes
You can disable these reports under your User Notification Preferences.
Notes & important info
Cookies enable personalization: LaunchNotes uses cookies to remember subscriber preferences and activity (subscriptions, feedback, votes). If cookies expire or are cleared, subscribers may need to click Subscribe again and use the Magic Link to re-authenticate.
Importing previously unsubscribed users won't work: If someone has unsubscribed, attempting to re-import their email will fail. They must resubscribe voluntarily.
Confirmation required by default: New subscribers must confirm their email before receiving notifications (unless you've enabled HubSpot email sending, which bypasses double opt-in).
Need more subscribers?
Review Where should link to my LaunchNotes page? for placement ideas