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Which Slack integration should I use?

When to use each of our Slack integrations

Chelsea Davis avatar
Written by Chelsea Davis
Updated yesterday

Summary

LaunchNotes offers three different Slack integrations, each designed for a specific communication goal. Both are signed available apps in the Slack Marketplace.

Quick comparison

  • Slack Announce (user-pull): Let your subscribers opt-in to receive curated product updates in their own Slack client via personal DMs with our Slackbot.

  • Slack Channel Notifications (admin-push): Let admins push announcements from any LaunchNotes project into specific Slack channels.

  • Control for Slack (feedback collection): Enables your internal team to create and organize feedback from Slack, without ever having to log into a LaunchNotes page.


Slack Announce (user-pull)

What it does

Lets individual subscribers of your page opt-in to receive announcement notifications in their personal Slack DMs.

Best for

  • Public page subscribers who want Slack notifications instead of email.

When to use

  • "I only care about Mobile and API updates—I don't want notifications for everything." Set up Slack Announce and subscribe only to the categories relevant to your work. You get personal DMs for what matters to you, and everyone else can subscribe to their own interests.

  • "I want to decide which announcements warrant team discussion rather than auto-posting everything." Slack Announce gives you control. Review announcements privately in your DMs, then use "Discuss" to selectively post important ones to #customer-success, #sales, or your Slack Connect channels with partners.

Installation

There is no installation steps that you need to do as this is automatically on by default. Once you subscribers sign up for your page, they can choose how they want to get notified on your announcements via email or Slack.

More detailed info: Installing Slack Announce


Slack Channel Notifications (admin-push)

What it does

Automatically sends your published announcements to specific Slack channels based on categories you choose. For example, when you publish an announcement tagged with "iOS Updates," it posts directly to your #ios-team channel.

Best for

  • Keeping internal teams aligned on what's shipping

  • Routing category-specific updates to relevant team channels (e.g., "Mac App" updates → #team-mac-app)

  • Creating a dedicated #announcements or #product-updates feed

  • Ensuring public-facing communications get visibility in #external-comms

When to use

  • "I want my #engineering channel to automatically see every feature we ship." Set up Channel Notifications to route all announcements (or specific categories) to #engineering.

  • "I need different teams to see different updates without posting to 5 channels manually." Tag announcements with categories like "API," "Mobile," or "Enterprise," then route each category to its relevant team channel. One publish action, multiple team updates.

Installation


Control for Slack (Feedback collection)

What it does

Enables your team to create and organize customer feedback directly from Slack without logging into LaunchNotes. Team members can use shortcuts to submit feedback on behalf of customers or convert Slack messages into feedback entries with pre-filled content.

Best for

  • Teams collecting customer feedback in LaunchNotes

  • Internal teams who want to capture feedback without switching tools

When to use

  • "Our customer success team hears feature requests in Slack all day." Install Control for Slack and use the "Add as Feedback" message action to instantly convert customer messages into organized feedback entries—no copy-pasting, no context-switching.

  • "I need my whole team to log feedback, not just people with LaunchNotes accounts." Control for Slack gives everyone in your Slack workspace access to submit feedback. They get a Feedback agent role that doesn't count against user limits and can't publish content. It's a great option for scaling feedback collection across support, sales, and success teams.

Installation

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